A brand is no longer what we tell the consumer it is - it's what consumers
tell each other it is.
- Scott Cook
FEATURED PROJECTS
We have worked with amazing businesses from a broad range of industries.
It's our passion to help you connect with people and create positive experiences.
Amy Wurdock Photograhy
BRAND ID, SUB-BRAND DEVELOPMENT, STYLE GUIDE
 Amy Wurdock LogoAmy needed a new logo that would emphasize her creativity and professionalism. We gave her a modern logo with a set of sub-brands all wrapped up in a striking color palette. This brand package includes different icons and patterns for use throughout Amy's marketing materials and to giver her trade show booth that extra oomph! |
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 Amy Wurdock Brand Showcase |
 Amy Wurdock Wedding SubBrand |
 Amy Wurdock Signature SubBrand |
 Amy Wurdock Teaching SubBrand |
 Amy Wurdock Portrait SubBrand |
Brand Strategy & Creative Development: Kris Kiel
Nacho's Mexican Grill
BRAND ID, FAÇADE DESIGN, SIGNAGE, INTERIOR, STYLE GUIDE, WEB SITE DESIGN
Brand Strategy & Creative Development: Kris Kiel
Chalk Board Artist: Caitlyn Meyer
Photography: Alex Stahlmann
Custom Tabletops: Marc LeMaire
Web Development: Planet Claire Creative
 Nacho's LogoAfter more than 10 successful years, this family-owned restaurant decided it was time to expand and relocate to Main Street. We created a Brand Identity that communicates a casual, friendly atmosphere while standing out on a busy commercial corridor. Nacho's sales have more than doubled since their move and we wish them continued success! |
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 Nacho's Mexican Grill MenuNacho's new branding is partnered with fun typography and playful sayings to create an easy-to-read menu that engages the customer. |
 Nacho's Mexican Grill ExteriorNacho's unique sign and brilliant color palette are a standout along busy Main Street. |
 Nacho's Mexican GrillOf course, the food is the real star at Nacho's! |
 Nacho's Mexican Grill Menu BoardIntegrating some friendly Dia de los Muertos puppies, chalkboard artist extraordinaire Caitlyn Meyer created a beautiful custom menu board! |
 Nacho's Mexican Grill SignThe multi-dimensional sign features halo lighting making its night-time visage one of Nacho's most posted images on social media. |
K-Mama Sauce
PACKAGING DESIGN, LABEL DESIGN, PATTERN DESIGN
 K-Mama Bottle RedesignAlready a local favorite, owner KC was ready to bring his mom's hot sauce recipe to the national stage. The new label design is bold and colorful, easily holding its own among national competitors. The new slimmer bottle allows for more facings on crowded store shelves. |
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 2018 Good Food AwardPantry Category |
 2017 Sofi WinnerBest New GF Product. |
Brand Strategy & Creative Development: Kris Kiel
Logo: K-Mama In-House
Muse: Soon-Young Oh
Longfellow Community Council
BRAND ID, SIGNAGE & POSTERS, STYLE GUIDE, INTERNAL BRANDING & TRAINING, SWAG DESIGN
 LCC Bus Stop GraphicThe full graphic highlights some of the most recognizable features from each neighborhood. |
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 LCC Business CardsThe versatile logo and broad graphics package allows each employee to select their own icon. These icons can all be used individually or with the wordmark to highlight specific features and topics. |
 LCC StationeryColorful stationery highlights neighborhood features. |
 LCC's Main LogoFeaturing a view of the Mississippi River and downtown skyline from the Longfellow neighborhood, the new logo is a fresh, contemporary update that orients the viewer. |
 LCC Neighborhoods GraphicA graphic of all neighborhoods which LCC represents was created to emphasize that despite their name, Longfellow Community Council is here to serve all 4 areas. |
 LCC Street Sign |
 Longfellow Womens T_editedElements of the new branding package can be featured on swag in near endless ways without diluting the brand. T's, bags, and stickers have become an important source of fundraising. |
 LCC Shopping Bag |
Brand Strategy & Creative Development: Kris Kiel
Art Director & Illustrator: Corinna Quist-Chiba
Moroccan Flavors
BRAND ID, ENVIRONMENT DESIGN, SIGNAGE, STYLE GUIDE, MENU CONSULTATION & DESIGN
Brand Strategy & Creative Development: Kris Kiel
Logo Illustration: Trushin Studios
 Moroccan Flavors Logo |
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 Moroccan Flavors Menu Mockup Outside |
 moroccan-flavors-logo-wall |
Be. Strong. Peaceful.
BRAND ID, STYLE GUIDE
Brand Strategy & Creative Development: Kris Kiel
 Just BE |
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 BE Logo crop |
 BE Logo with Tagline |
 BE Logo crop |
The Red Sea Restaurant & Bar
BRAND ID, FAÇADE DESIGN, SIGNAGE, STYLE GUIDE, WEB SITE DESIGN
Brand Strategy & Creative Development: Kris Kiel
Web Development: Planet Claire Creative
 Red Sea Beer Glasses |
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 Red Sea Logo Stacked |
 Red Sea Logo Horizontal |
 Red Sea Pattern |
 Red Sea Stationery |
 Red Sea Pint Glasses |
Mosaic Cafe
NAME, BRAND ID, FAÇADE DESIGN, SIGNAGE, STYLE GUIDE, CONCEPT DEVELOPMENT
Brand Strategy & Creative Development: Kris Kiel
Designer: Corinna Quist-Chiba
 Mosaic Cafe Logo |
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 Mosaic Cafe Storefront |
 Counter Culture |
 Front Window |
 KidzmenuWe commissioned a local teen artist to create a fantastical kids' menu that's equally delightful for adults! |
Uptown Eyeswear
WINDOW DESIGN
Brand Strategy & Creative Development: Kris Kiel
A modern eyeglass store with a decidedly "un-modern" storefront needed a quick fix to take advantage of the huge eyewear trend. We added backdrops to each window and created three characters to hang out.
A modern eyeglass store with a decidedly "un-modern" storefront needed a quick fix to take advantage of the huge eyewear trend. We added backdrops to each window and created three characters to hang out.